1. Optinmonster

Pricing: Optinmonster plans are billed annually $9,00, $19,00, $29,00 and $49,00.

Description: It is a very useful lead generation tool that lets you contact your website's visitor at the right time. It has an easy to use template for building beautiful lightboxes, pop-ups, and landing pages that capture the attention of the right visitors. 

The gold: Optinmonster has a notifications system that every time someone sign-up their plans, a pop-up shows up saying "(person's name) from (their city, their state) just purchased Optinmonster."  

 

2. Audiense

The platform to identify your customers and improve your social media strategy. 

Pricing: It has a free for life plan, a$79,00, and a $696,00 billed annually. 

Description: It is a tool that discovers new target audiences and classifies them. It helps you understand your customers by telling you how they work. Then, Audiense uses its technology to track and report on customers to help you maximize your audience engagement. 

 

3. Tweepi  

Pricing: It has two plans, that if billed annually, are $129,00 or $249,00. 

Description: It is a tool that helps you get more followers on Twitter. First, it finds users interested in your kind of content. Then you can engage them by mentioning in tweets, adding to lists, or following them. 

 

4. Socialbakers  

The platform helps you manage your social media platforms in one place.  

Pricing: There are two plans that, if billed annually, are $200,00 or $400,00. 

Description: It is a platform to help you make well-informed decisions. You can compare your results to your competitors', then use the result of this comparison to optimize your own content. 

This result is valuable when strategizing your paid campaigns. You can use it to budget more precisely, while also improving customer purchase, maintenance, and development. 

 

5. ZeroFox 

 

ZeroFox protects your business from public attacks.

Pricing: ZeroFox doesn't show pricing on the website, you must request the pricing accordingly to the features that you need. 

Description: It is an online security tool that works with the most popular social networks. It determines and guards brands against hackers trying to take control of social media accounts. 

And the platform works to preserve its clients’ social media reputations too. They do this by deleting rude and intentionally disruptive content, eliminating imitation of profiles, and protecting followers against defrauders.  

 

6. LastPass  

LastPass a password management tool to help in your company's security. 

 

Pricing: For normal people, there are free plans for $3,00 and $4,00 monthly billed and with 30 days free trial. And for companies there are the $3,00, $4,00, $6,00, $8,00 per user monthly billed. 

Description: LastPass isn’t particularly made for social media, but it still is a useful tool to have because it saves your passwords in its encrypted password vault. Use it to create stronger passwords for social media. 

You"open" LastPass’ password vault using a main password. Once logged in, the tool will automatically enter your login details anytime you try to log into a social media website. 

The advantage of using LastPass is that you only have to remember one password, the LastPass one, while you can create multiple strong passwords for all your social media accounts. 

 

7. Followerwonk

 

Followerwonk is a tool focused on improving your Twitter account. 

Pricing: Its pricing goes from free, to $29,00/month, to $79,00/month.

Description: Followerwonk is a platform specifically for use with Twitter. Followerwonk will help you review and improve your Twitter audience. It does this by suggesting users for you to follow, conclusively helping you grow your base. If Twitter is part of your social media marketing campaign strategy, this platform is a must-have.

 

8. AgoraPulse

AgoraPulse helps you manage your social media.

Pricing: When billed annually there are four plans that costs successively $79,00, $159,00, $239,00 and $399,00. 

 

Description: AgoraPulse is an easy to use and affordable solution to social media management. It has all the must-have features, and you can also make contests, quizzes, and promotions. It also has comparison tools to see how you are doing compared to your competitors. 

 

9. TwitterAnalytics

A platform to know precisely how your Twitter is going.

Pricing: It is a completely freetool. 

Description: TwitterAnalytics is a tool that lets you assess the performance of your Twitter marketing campaign. Want to know if your tweets are getting enough engagement? Twitter Analytics’ reports give you all that information you need and more. That way, you can look at how people engage with your content and adapt your campaign accordingly.

 

10.Facebook Analytics 

FacebookAnalytics is a tool to measure your Facebook's marketing campaign. 

Pricing: It is completely free. 

Description: Broadly speaking, Facebook Analytics works the same way as Twitter’s analytics tool. It looks at your posts and how users have interacted with them. Pretty simple, right? 

Yes and no. While both platforms have the same goal, Facebook’s reports are much more comprehensive than Twitter’s. Facebook Analytics doesn’t just show you how many users interacted with your content. It shows you who interacted with it and where. 

Since Facebook has more features than Twitter, it obviously has more information to track. 

 

11. Analisa.io

Analisa.io is a tool meant to improve your Instagram's and TikTok's engagement.

Pricing: Its prices go from free, to $59,35, to $109,55, and $199,35 billed annually. 

Description: Analisa.io gives you a range of marketing tools for tracking profiles and hashtags. You can use it to: keep tabs on your competitors, monitor campaign performance, adjust profile engagement, and contact influencers.

 

12. Tailwind 

 

Tailwind is a tool to create content for Pinterest and Instagram. 

Pricing: It has a free trial, and when billed annually, it costs $9,99 each, Instagram's, and Pinterest's plan. 

Description: It has multiple tools to help create content for Instagram and Pinterest, but it also has features to help you schedule, organize, post, and manage both these platforms. 

 

13. Revive.social 

 

It eases the job of posting old content that you've already posted 

Pricing: It hasthree plans that are$75,00, $149,00 and $299,00. 

 

Description: ReviveOld Posts lets you easily share old posts into your social media. This gives your followers the chance to find out and interact with popular content from your website. Plus, it helps you keep your social media more active.

 

14. BuzzSumo

BuzzSumo gives insights on content to help on your social media.  

Pricing: It has four plans that when billed annually are $79,00, $139,00, $239,00 and $499,00+  

Description: BuzzSumo is one of the best tools to find new and popular content on the web. With it, you can search for a topic or a selection of keywords. From there, you’ll receive popular trending posts in those topics and keywords. 

 

15. Tagboard  

 

Tagboard is a platform to help with your social listening. 

Pricing: You must request a demo to know its prices. 

Description: It is a tool for listening and researching social media content. All you have to do is search for a term, topic, or hashtag, and you’ll see how that topic is referred online. It’s an advanced way to check things like brand and product mentions, and how they concern your marketing strategy.  

 

16. Visage.co

Visage is a platform that helps optimize images and graphs.

Pricing: You must request a demo to know the price. 

Description: Visage is a tool that helps companies make well-optimized graphs for each social platform. Visage’s graphics templates make it simple to manage your brand’s style and tone. That way, you can guarantee consistency across all social media.  

 

17. Canva 

Canva is one of the best tools to create beautiful images and templates. 

Pricing: It has a free plan, a R$26,90, and a R$110,00 when billed annually. 

Description: Canva sure is one of the awesome free social media tools every marketer needs. It lets you create amazing images for your campaigns. Use it to elaborate your content so that more people engage in your posts. 

Best of all, it comes with loads of ready templates and nice graphics you can use.This means you can create an eye-catching featured photo in minutes. 

 

18. Animoto 

 

Animoto is agreat easy video making platform.

Pricing: It has a free plan, a R$57,50, and R$82,50 when billed annually. 

Description: Animoto is a tool that makes top-quality videos for marketers on social media. It’s excellent for creating viral or engaging original content. It comes with simple and easy to use templates. But if you want to get creative, you don't have to use templates, you can use Animoto’s blank canvas and create a marketing video from scratch. 

 

19. SproutSocial 

SproutSocial is a platform that helps you better engage with your audience. 

Pricing: Its plans are priced successively $99,00, $149,00 and $249,00 billed monthly 

Description: Sprout Social is an all-in-one social media marketing tool. It features multi-level access, which helps managers organize and assign tasks to team members. 

SproutSocial also comes with post scheduling capabilities, a detailed reports platform, and even a social listening tool.

 

 

20. SocialOomph  

 

SocialOomph is a platform to help you schedule your posts. 

Pricing: It has a free plan, and when billed annually, its plan is $162,00, $270,00, and $594per year. 

Description: SocialOomph’s functionality makes it a keeper. That’s because SocialOomph makes it easy to upload numerous posts simultaneously, then schedule when each one gets published. You have complete control over when and where your content is posted, and you can even manage more than one platform at once. 

SocialOomph also offers follower analysis features and tools for increasing audience engagement. 

 

21. Brand24  

 

Brand24 is a social listening tool to help you know what people say about your brand.

Pricing: It has 14 days free trial and three plans that are priced $49,00, $99,00, and $199,00 billed monthly. 

Description: Brand24 gives you awareness about what people are saying online about your brand. With this tool, you have automatic access to mentions of your brand anywhere on the web, including on social media and popular publishers. You can also classify the mentions into positive, negative, or neutral mentions. 

 

 22. Buffer

 

Buffer is a platform to manage your social media.

Pricing: It has five plans in two different categories, and they are monthly billed $15,00,$35,00, $50,00, $65,00 and $99,00. 

Description: WithBuffer, you can schedule any type of post on any platform you wish. You can even choose to automate posts, like “every day” or “weekdays.” Even better, you can evaluate past posts, seeing which were most effective and why. 

 

23. MeetEdgar 

 

MeetEdgar is a social media management platform that also allows you to reutilize posts. 

Pricing: It has two plans that are $19,00 and $49,00 monthly billed. 

Description: MeetEdgar is a socialmedia organizing tool that allows you to reutilize old posts. All you have to do is separate your posts by category and schedule your content. After that, Edgar goes through your file and uploads content from each category.  

 

24. Hootsuite 

 

Hootsuite is one of the biggest social media management platforms. 

Pricing: It has a free plan, $29,00,$129,00, $599,00 per month, and enterprise custom pricing. 

Description: You can use Hootsuite to schedule posts on different social platforms all at once. Its analytics tool lets you determine content engagement, so you understand how your marketing campaign is performing on each social network. 

 

25. IFTTT 

 

IFTTT is an automation platform for your social media.

Pricing: You must ask for their pricing by talking to the sales department. 

Description: It's a funny name that actually stands for “If This, Then That.” With it, you can combine different tools tocreate individual actions or sets ofinstructions. For example, you can set it up to tweet every time you make a new Instagram post, thus increasing your engagement in both social media platforms.  

 

26. Oktopost 

 

Oktopost is a B2Bsocial media management platform.

Pricing: You must book a demo to know its pricing. 

Description: Oktopost is a B2B social media management platform that generates leads through social media and measures the business value of their social media efforts. From social media management to promotion to employee advocacy, Oktopost has all the tools a B2B marketer would want. 

 

27. Everypost 

 

Every post is a content curator platform and social media management tool.

Pricing: It has a free plan and other four plans that are $9,99, $29,99, $49,99, and $99,99 monthly billed. 

Description: Every post facilitates to curate content all in one place. It does this by gathering relevant multimedia from YouTube, Instagram, Flickr, and more. Then, you can schedule your posts and personalize them for the audience on each social platform. That way, you optimize the effectiveness of each and every post. 

 

 

28. SocialFlow 

 

SocialFlow is a socialmedia management platform that works in real-time with customers.

Pricing: You must request a demo to know its price. 

Description: SocialFlow allows you to post when your audience is more active on social media. All you have to do is upload your content to the platform. From there, Social Flow uses real-time data it collects to decide which posts to publish and when.  

 

29. Feedly 

 

Feedly Is an informational platform on which you choose exactly what you want to see. 

Pricing: It has four plans that are $6,00,$8,25, $18,00, and the enterprise that is custom made. 

Description: Feedly is known as a content discovery tool. But it’s actually a content aggregator, and you can use it to gather content from numerous different areas, combining your ideal reading material into a single feed that you can browse as you wish. 

 

30. Bitly 

 

Bitly is a link shortener platform.

Pricing: It has a free plan, a $29,00, and a custom plan.

Description: Bitly is a platform that shortens any URL so that it fits nicely on any of your socialmedia channels. You can even measure your results with individual link analytics, and then maximize your marketing efforts based on the insights you gather. 

 

31. Influential.co 

 

Influential is a platform that connects businesses to influencers.

Pricing: You must request a demo to know its pricing. 

Description: Influential is a smart match making tool that connects businesses with the right social media influencers. 

Influential uses artificial intelligence to search for your whole social media profile. It looks at who’s engaging with your content and how they’re doing it. The more Influential researches you do and followers you have, the more it learns about your buyer personas. This information is then used to pair you with influencers who match well with your brand's goal and product.

 

 

 

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